Trend Micro Incorporated unveiled new AI-powered risk management features in its Trend Vision One™ platform, aiming to revolutionise cyber risk management for businesses. Early adopters have praised the integration, highlighting the benefits for proactive risk assessment and remediation. Industry experts and corporate boards recognise the importance of advanced cyber risk management in today’s threat landscape.
Trend Micro Launches AI-Driven Cyber Risk Management Tools
DALLAS, April 22, 2024 – Trend Micro Incorporated, a prominent global player in cybersecurity, announced the release of new AI-powered risk management features across its primary platform, Trend Vision One™. The integration aims to streamline the management of cybersecurity risks for businesses by offering a consolidated approach.
The new capabilities integrate more than ten different industry technology categories, designed to enhance proactive risk management for security, cloud, and IT operations teams. This unified system aims to simplify the entire cyber risk lifecycle, encompassing discovery, risk assessment, prioritisation, and remediation.
Industry Impact and Customer Feedback
Early adopters of the new features have praised the integration. Dr. Andrew Adams, an associate manager of information security at Xsolis, noted, “Trend not only offers us unrivalled risk scoring but also makes sense of telemetry better than anyone else. This allows us to contextualise and prioritise risk to take rapid remedial action and build cyber-resilience. As a leader in AI in health technology, Trend puts us at the forefront of security, enabling us to reduce breach risk proactively rather than being forced to react to incidents.”
Corporate boards are increasingly recognising cyber risk as a key component of broader business risk management strategies. Recent regulatory developments have increased the focus on organisations’ cybersecurity postures and risk profiles. Trend Vision One™ is designed to enable Chief Information Security Officers (CISOs) to communicate risks more effectively to business leaders and streamline IT workflows.
Market Response and Industry Commentary
The demand for enhanced visibility across the attack surface has been a persistent industry need. Kevin Simzer, COO at Trend Micro, elaborated, “Industry demand for visibility across the attack surface isn’t new. Customers don’t want a stitched-together platform; they want true visibility and the ability to effectively assess risk. We’ve gone further – enabling organisations not only to know where their most critical risks are but also to mitigate and remediate them. With adoption surging in the first six months, security leaders and the broader cybersecurity industry are clearly on board.”
The new features introduced in Trend Vision One™ Attack Surface Risk Management (ASRM) are expected to provide continuous, comprehensive risk assessments across enterprise environments. This approach aims to move beyond the limited views and fixed assessments typical of point solution vendors and fragmented acquisition methods.
Michelle Abraham, Research Director of Security and Trust at IDC, commented, “As part of the Trend Vision One platform, Attack Surface Risk Management eliminates blind spots to provide consolidated risk visibility and management. The addition of extended detection and response (XDR) and identity telemetry works to amplify the power of Attack Surface Risk Management, helping organisations build resilience against breaches, minimise the attack surface, and support zero trust implementations.”
Context and Challenges
Proactive cyber risk management has become a critical focus for enterprise leaders, boardrooms, and federal agencies as breach volume and impact have escalated. Threat actors are increasingly utilising AI to enhance the effectiveness of their attacks, contributing to a record-breaking number of publicly reported data breaches in the US in 2023, affecting over 353 million downstream victims.
For further information on Trend Vision One™ Attack Surface Risk Management, interested parties can visit the Trend Micro website.
About Trend Micro
Trend Micro is a global cybersecurity firm dedicated to making the exchange of digital information safe. With extensive expertise, continuous innovation, and global threat research, the company has developed a comprehensive cybersecurity platform that protects numerous organisations and individuals across various digital environments. Trend Micro operates in 65 countries with a workforce of 7,000 employees.
For more details, visit Trend Micro’s official website.
This news article provides an overview of Trend Micro’s latest AI-driven cybersecurity tools, their anticipated impact on the industry, and the pressing need for advanced cyber risk management measures amid growing threats.
