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Home»Innovation»GamesBeat Next 2023: Emerging leaders in video game industry to convene in San Francisco
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GamesBeat Next 2023: Emerging leaders in video game industry to convene in San Francisco

Ivan MassowBy Ivan MassowSeptember 20, 20241 ViewsNo Comments3 Mins Read
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San Francisco prepares to host GamesBeat Next 2023, a key event for emerging video game leaders, while Electronic Arts outlines its AI-driven future at its Investor Day.

GamesBeat Next 2023: Emerging Leaders in Video Game Industry to Convene in San Francisco

San Francisco is set to host one of the most anticipated events in the video game industry calendar: GamesBeat Next 2023. Scheduled for October 28th and 29th, the event promises to be a convergence point for the next generation of video game leaders. Attendees can benefit from a special offer—buy one, get one free pass—available until Friday, August 16th.

This annual conference provides a platform for industry innovators to network, showcase their latest developments, and participate in discussions that shape the future of gaming. It serves as a key date for anyone involved in game development, publishing, and related technologies.

EA Investor Day: The Dawn of an Algorithmic Future in Gaming

In a closely watched event, Electronic Arts (EA) held its annual Investor Day, focusing on the transformative role Artificial Intelligence (AI) will play in its future strategies. The game publisher, which is a staple in the industry, laid out its vision for integrating AI into various facets of its operations, from development processes to player engagement.

Presentations throughout the day underscored the numerous ways AI is set to redefine how EA operates. EA’s Chief Operating Officer, Laura Miele, highlighted a particularly compelling example. Miele explained how AI could act as a discovery tool for some of the 100 million assets available to EA’s development teams. This AI-powered search capability aims to “supercharge” the development process by making it easier for developers to locate and utilize existing assets, minimising duplication of effort and streamlining workflows.

Moreover, EA is poised to enhance its EA Sports brand, which remains one of its most recognizable sub-brands, through the implementation of tactical AI systems. By leveraging real-world data, these AI systems can simulate the collaborative dynamics of actual sports teams. Unlike in previous iterations, where significant gameplay changes required extensive reprogramming and new releases, ongoing updates can now reflect changes in team chemistry in near real-time.

This move towards AI and machine learning represents a dual-front approach for EA, impacting both developer-facing and consumer-facing aspects of their operations. While it remains to be seen how these changes will be received by the broader gaming community, EA’s investment in AI technologies signals a clear commitment to staying at the forefront of innovation in the industry.

As both GamesBeat Next and EA continue to push the boundaries, stakeholders within the gaming community will be keenly observing the implications and practical outcomes of these technologically-driven initiatives. With AI poised to play an increasingly central role, the gaming landscape is on the brink of significant evolution.

Source: Noah Wire Services

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Ivan Massow
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Ivan Massow Senior Editor at AI WEEK, Ivan, a life long entrepreneur, has worked at Cambridge University's Judge Business School and the Whittle Lab, nurturing talent and transforming innovative technologies into successful ventures.

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