Stay ahead in the dynamic world of marketing with this detailed list of top 43 resources for 2024, covering social media, digital marketing, copywriting, SEO, design, video editing, email marketing, analytics, market research, AI, and leadership insights.
The 43 Best Marketing Resources for 2024: A Comprehensive Guide
March 20, 2024
In today’s rapidly evolving marketing landscape, staying updated with the latest tools and trends is essential for success. Here is a curated list of the top 43 marketing resources for 2024, compiled to help professionals enhance their skills.
Social Media Marketing:
1. Social Media Today: Offers articles, webinars, and newsletters.
2. Rachel Karten’s Link in Bio Newsletter: Features interviews and social media insights.
3. Sprout Social’s Insights Blog: Provides how-to articles and research.
4. ICYMI by Lia Haberman: Weekly updates on social media trends.
5. The Arboretum: A virtual community with discussions and events for marketing professionals.
Digital Marketing:
6. HubSpot Academy’s Digital Marketing Course: Comprehensive training and certification.
7. Today in Digital Marketing Podcast: Daily eight-minute updates.
8. The Contentfolks Newsletter: Bi-weekly advice on content marketing.
Copywriting:
9. Grammarly: Digital writing assistant for clarity and engagement.
10. VeryGoodCopy: Quick-read lessons on persuasive writing.
11. Everybody Writes by Ann Handley: A detailed handbook on copywriting.
SEO:
12. Google’s SEO Starter Guide: Comprehensive SEO guide by Google.
13. Backlinko’s SEO Marketing Hub: Extensive collection of SEO resources.
14. AhrefsTV: YouTube channel for SEO tutorials.
15. Google Search Console Training: Video courses on improving site performance.
Design and Creative:
16. Sprout’s Social Media Image Size Guide: Reference for image optimization.
17. Landscape by Sprout Social: Tool for resizing images for social media.
18. Canva Design School: Workshops on graphic design.
19. Unsplash: Free high-resolution images.
20. Free Social Media Templates Gallery: Customizable templates for various platforms.
21. Loom: Screen recording and annotation tool.
Video Editing:
22. CapCut: Advanced video editing app.
23. Adobe Premiere Pro: Professional subscription-based video editor.
24. Teleprompter App: Helps with scripted video creation.
25. Frame.io: Collaborative video editing tool.
Email Marketing:
26. Really Good Emails: Collection of curated email examples.
27. Litmus Blog: Best practices on email marketing.
28. Omnisend’s Email Subject Line Tester: Tool for optimizing email subject lines.
Reporting and Analytics:
29. Skillshop: Google-related courses, including GA4.
30. Orbit Media Studios YouTube Channel: Videos on analytics.
31. Sprout’s Paid and Organic Reporting Template: Tracks social media strategy performance.
Market Research:
32. ThinkWithGoogle: Insights on industry trends and consumer behavior.
33. Exploding Topics: Alerts on emerging trends.
34. Pinterest Trends: Data on upcoming trends in various categories.
35. Answer The Public: Tool for discovering consumer search queries.
36. Sprout Social’s Listening Tool: For insights into brand health and content opportunities.
AI and Marketing Automation:
37. MIT Sloan’s Machine Learning Explained: Primer on machine learning.
38. ChatGPT: AI tool for streamlined content creation.
39. Jeff MacDonald’s AI Guides: Tutorials on AI applications in marketing.
Marketing Leadership:
40. Fast Company: Publication on future business trends.
41. Harvard Business Review: Advice on leadership and management.
42. CMO Today Newsletter: Marketing news from The Wall Street Journal.
43. Marketing Week: Stories on innovative marketing strategies.
These resources cover various facets of marketing, from social media to leadership development, helping professionals navigate and excel in their careers.